A note about LinkedIn

It’s dreadful but I’m on it. And it’s the best place to see where I’ve been working recently.

linkedin.com/in/lukeleighfield

Case studies

✏️ Boords: content
✏️ Finimize: editing
✏️ MarcoPolo Learning: tone of voice
✏️ Monzo: loads of stuff
✏️ Stack Overflow: product pages
✏️ Volvo: product pages, content
✏️ Whereby: outdoor ads, product pages, content, scripts
✏️ Wonderbly: product pages, content, scripts, social

Visit my Miro board to see more work.

Selected clients

Accor, BBC, BT, Cazoo, Contact, Cubitts, DICE, Easol, Envel, Facebook, Fronted, Google, Grab, Kraken, Ledger, Mailchimp, Memrise, MoonPay, Monzo, Nike Run Club, Nova Wealth, Octopus Investments, OVO Energy, Perrier, Pleo, Primer, reMarkable, Siemens, Stack Overflow, Tails, Tracksmith, Trint, U+I, Virgin Atlantic, Volvo, Whereby, Wonderbly, Workvivo, YouTube Creative Studio.

Agencies: AKQA, Artefact, Futerra, MultiAdaptor, Ragged Edge, R/GA.

📝 Offering work and ‘adulting’ tips for Adultish

📝 Writing about the contents of my bag for What’s in my bag?

📝 Sharing writing tips with ProCopywriters

📝 Talking about freelance writing life with Lecture in Progress

📝 Guest-editing newsletter Offscreen Dispatch

🏆 Featured in Lifehacker’s favourite email newsletters of 2019

📻 Chatting about Run for Your Life on The Stack (by Monocle)

📻 Debating podcasts on Episode Party

📻 Nattering about songwriting on Songwriting Idiots

‘Luke is an excellent writer, thinker, colleague and person. We brought him in on a year-long contract to do a big hairy complicated job that involved UX writing, content strategy, information architecture, systems design and pretty much everything else you can throw at a writer in a tech company. Luke systematically set about building good relationships, breaking the problem down into component parts and making a measurable difference. His writing is of course impeccable, but it’s the structure he brought to chaos which was what we desperately needed. Any company that cares about words would be lucky to have him.’
— Harry Ashbridge, Head of Writing & Customer Experience, Monzo

‘Luke is an absolute gem to work with. He understood our product, target audience and brand voice straightaway, and most importantly made us sound like helpful humans (not weird finance robots). We had really struggled trying to distill all the information we need to get across without things getting confusing or convoluted. Luke nailed it. 11 out of 10, would work again.’
— Lucy Bowers, Head of Brand & Community, Belong

‘I had the pleasure of working with Luke for several months. He is a fantastic copywriter and can turn his pen to anything you might need him to, be it website copy, social media posts, product flows, or even out of home campaigns. He instantly gelled with the team and got the Whereby tone of voice straight away. We'll miss having him!’
— Rory Woodbridge, Director of Product Marketing, Whereby

‘I highly recommend Luke for his impressive talent in simplifying complex matters and making them easily understandable to everyone. He stands out from the crowd as only a few possess such deep understanding in their field. Luke, your support has played a crucial role in making Jarvis a popular choice, and for that, I sincerely thank you.’
— Royden Greaves, CEO, Jarvis

‘Luke is great. Great at writing and at understanding our product. Great at learning more about crypto. Great at understanding the strained timelines of a busy client. All of this makes him a very precious freelance copywriter for us.’
— Cyril Blanc, Head of Media, Ledger

‘Luke's a really solid and creative individual who brings big energy to everything he does. His charisma is undeniable and his ability to help teams have great conversations about content is really powerful. I really loved managing Luke and was sad we didn't work together longer. I recommend Luke if you're ready to supercharge your content design function and can create room for designers like him to thrive on autonomy and ownership. Luke is awesome and I'd highly recommend working with him.’
— Saielle DaSilva, Head of UX, Cazoo

‘Luke is an extraordinary writer who is flexible in style, tone, and medium. He has helped us write website copy, blogs, and support documentation. His superhuman power is his ability to take complex ideas and communicate them in a way that is easily understood by all.’
– Kaoru Fujita, Head of Growth, Portify

‘Luke is a very versatile and capable writer – and a pleasure to work with, too. Always receptive to feedback and with a critical approach to his work, I’d recommend him to anyone looking for a writer who can combine an instinctive understanding of tone of voice, with a cheerful and always professional outlook.’
— David Cadji-Newby, Founder and Creative Director, Wonderbly

‘Luke joined us at the early stages of Peppy. He helped us articulate our offering to different audiences, writing excellent copy for our website and pitch decks. His work was valuable in simplifying our messaging, making it both accessible and compelling. It was a big help in bringing Peppy to market.’
— Max Landry, Co-Founder, Peppy

‘It was a joy working with Luke. He is first and foremost an excellent, sharp, brilliant writer, but he is also an open-minded, curious, culturally aware individual who brings a world of expertise and good vibes to any team he joins. A free thinker and a natural creative, one of the best!’
— Emma Lightfoot, Creative Director, R/GA

‘It’s a pleasure working with Luke. A consummate professional, he got to know our audience and became au fait with even the most technical of topics in no time. His writing is of course the star of the show; informative and hilarious in equal measure. He’s head and shoulders above other freelance writers we’ve worked with, and is our go-to for content production.’
— James Chambers, CEO, Boords

‘Luke is a star. He helped untangle our messy product positioning, into lean, impactful copy that told our story with clarity and personality. From the outset, Luke was easy to work with, developing an intuitive understanding of our audience, product and brand quickly. He also helped define our brand's tone of voice, which has unlocked a framework for how we approach our copy going forward. I look forward to working with Luke again in the future.’
— Max Jennings, Co-Founder, Ostrich

‘Luke’s an excellent writer, with a lovely natural tone and a great instinct for simplifying really complicated stuff (which is THE skill to have when you're in the energy industry!) It was a total pleasure working with him.’
— Jayne Tiley, Lead Copywriter, OVO Energy

‘I came across Luke when I was looking for a multidisciplinary pallbearer, and I sure lucked out. Not only is he an exceptional wordsmith, adept at turning the prosaic into prose, but he also writes an excellent epitaph. Would use again. A++.’
— Tom Broughton, Founder, Cubitts

‘I love working with Luke. We were both freelance writers at Wonderbly a while back, and I learnt pretty quickly that his copy skills are spot on. Not only that, his calm, can-do attitude and generous spirit make teamwork an absolute breeze. So, when we needed freelance copy support on a recent project at Rehab, I couldn't call him quick enough. I just wish we could work together more often.’
— Claire Medcalf, Creative Lead, Rehab

‘Luke was able to quickly get himself up to speed on all the ins and outs of what we needed. He was masterful at inspiring and managing all the stakeholders and made himself available for last minute catch-ups and opinions when it came to the design process. We're all looking forward to the next time we can work with him!’
— David Longworth, Brand Design Lead, Stack Overflow

‘Luke's a pleasure to work with. He's taken to the Finimize style of speaking (conversational and jargon-free) like a duck to water and contributes helpful suggestions. He's got a strong command of language and acute attention to detail.’
— Carl Hazeley, VP Content, Finimize

‘Luke is an accomplished writer, able to move fast to meet the needs of the business but without any compromise on quality. I was impressed with his intuitive sense of how to build trust and engage the consumer through language. He worked to help us refine and articulate company mission and values statements, and worked quickly to produce copy for multiple platforms and integrate into tone of voice guidelines for internal teams and partners. Luke was a real pleasure to work with – would highly recommend.’
— Sarah Tierney, COO, MarcoPolo Learning